Slot Machine positioning
Books have been said on this issue, and the debates and face-offs about where the "hot" video slots are placed in the casino are still ongoing – sixty years after the slots were first placed in gambling dens.
The traditional rule is that the superior slot games were placed just inside the main entrance of the casino; so that everyone going by would be able to see actual jackpot winners and be attracted to come into the casino … play. Our theory is that this is definitely no longer true.
Just about all of the major casinos presently are monstrous complexes … it is not possible to see inside from the sidewalk, so there is no longer a reason to position the ‘loose’ slots in close proximity to any entrances or exits.
Another traditional rule is that loose slot machine games are located on the major aisles inside the casinos, again so that more fun seekers could see winning jackpots and be inspired to play. Importantly however, we find that this also isn’t a universal rule any more.
What casinos found over the years is that people walking down the busy aisles were frequently on the way to somewhere else. If they played slot games at all, they would simply put in their loose change because they happened to be walking by. Win or lose, they would very often not stop to keep playing. And the very last thing a casino wants is for someone to win a jackpot by playing only a few coins and then not stay to put it all back in!
These days, casinos are constantly changing their philosophy about where to place the loose slots.
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